Maintaining a spacious display area of 103,500sqm as last year, Intertextile Shanghai Home Textiles remains the largest home textile trade fair in Asia. Thus far, around 500 exhibitors from 19 countries and regions have signed up for the event including new suppliers from India and Malaysia. Running through 25 – 27 August at the Shanghai New International Expo Centre, the 2009 fair will adopt new twists to ensure the productive experience of exhibitors and buyers is further enhanced.

To heighten exhibitors’ exposure to the right buyers, the fair will group famous home textile suppliers from around the globe into relevant products zones.

New to this year’s fair is the inclusion of international brands in the Brand Bedding and Towelling Hall. More than 60 selected international and domestic big labels such as Lenzing and Kuan’s Living will be showcased in this hall.

To capitalise on the market opportunities available in China, curtain and upholstery manufacturers are formed into product zones to showcase their innovative textiles together with international groups and pavilions from Germany, Pakistan, Taiwan and Turkey, plus individual exhibitors from all over Europe and Australia in the international halls.

Demonstrating the continued expansion of China’s home textiles market, Chinese suppliers will be grouped into:
- Curtain Zone
- Down Products Zone
- Functional Home Textiles Products Zone
- Upholstery Zone
- Seven regional pavilions